Beaver Industrial Supply is a leading retailer of woodworking and metalworking power tools, trusted by professionals across the country. Based in St. Louis, they offer high-quality tools, reliable products, and expert service. As they expanded beyond traditional distribution, they decided to launch an e-commerce storefront and chose Magento to power their online presence and scale with their growing B2B customer base.
Industry
Industrial Equipment & Tools Distribution
Services
Online Retail & Distribution
Location
St. Louis, Missouri, USA
Technologies
Magento, Klaviyo, Elasticsearch, Redis, NetSuite, Custom API Integrations
Beaver Tools was facing performance issues and recurring site glitches that impacted the overall shopping experience. Customers were struggling with slow product searches, occasional checkout issues, and frustrating glitches that disrupted the overall shopping flow. Behind the scenes, syncing between Magento and NetSuite was inconsistent, leading to delays in order processing and inventory updates. These challenges led to lower conversions, order delays, and stagnant repeat purchases. To address this, they needed a comprehensive solution to improve site speed, streamline operations, and enhance the customer experience.
Our Approach: A Full-Funnel Transformation
Beaver Tools sought more innovative ways to serve their customers, so we delivered an end-to-end strategy that modernized their Magento ecosystem and improved ever stage of the customer experience.
We improved search performance by cutting response times in half, making product discovery almost instant and the shopping experience much smoother.
We simplified checkout and optimized performance with Redis caching and better session handling, boosting conversions and eliminating downtime, even during peak traffic.
We optimized their infrastructure with smart monitoring and auto-recovery systems, achieving 99% uptime, reducing critical errors, and ensuring rapid recovery during unexpected outages.
We added middleware between Magento and NetSuite to optimize API calls and cache frequently queried data, making the backend more stable and responsive.
3X
Faster Load Times
60%
Increase In Conversion Rate
99%
Uptime with Minimal Downtime
Tired of Low Conversions?
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